The team came together in various ways. Some were classmates in school, others met through mutual acquaintances and admired each other’s work. The group dynamic seems ideal. Observing them conduct a shoot with a client in the streets of old Havana, they appear comfortable with each other, but most importantly listen and trust one another’s creative vision.
“Right now, we are in a time of turmoil, as far as art, intellectual thinking, and artist’s rights,” says Alderete. Our goal is to give local designers and fashionistas a place to work and be recognized.”
Alderete has been in the magazine industry for several years but currently works as a sound engineer. Her father, Angel Alderete, is a well-known Cuban photographer and part of the reason she loves working for the magazine.
Domenech studied foreign language and loves the writing. She recalls the way style used to be made in Cuba decades ago and how people learned to make clothes.
“Before the revolution there were lots of seamstresses and tailors which made the first schools. Now the design schools are all really electrical or architecture.” said Domenech.
The directors describe Revista Garbos influences as eclectic, bohemian and punk.
Reguera’s position at the magazine keeps her busy. Sometimes she will do up to five shoots a day. However, Reguera continues to act to help finance her Garbos work. She also works as an assistant for her parents’ company. Together they sell hand-made leather goods and accessories throughout Cuba and in Latin American countries.
The Garbos staff dreams of becoming a print publication as well as online. But to take this step, Garbos would have to become a state-sanctioned company, possibly losing creative freedom. The staff is not sure that this limitation is worth being printed.
No matter what the next step for the magazine or her career, Reguera knows two things: She has more to learn, and she wants to keep working closely with the people who are influencing the Cuban fashion culture.
“I want to continue to be a part of something big, not necessarily the directing because I love to work directly with the people,” Reguera says. “Most times it’s the simple things that count. Everything from how clothes feel, to how you look …
“The sensation is all very important and that’s my favorite part to capture.”